Social Media Marketing in Coeur d’Alene

Case Study

About Michael Wolsten Consulting

Michael Wolsten Consulting is transforming the way business executives approach team development.

Winner of Best Business Consultant In North Idaho (2024), Michael once faced the challenge of spotty engagement and industry visibility. However, after we helped him through a strategic content approach, he has established himself as a trusted industry expert.

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"...Having a really solid and cohesive social media presence I could never do on my own. I love working with Spring Chicken Socials and I know you will too."

-Michael Wolsten

Our Process

• What He Needed
Michael was struggling to stay consistent on social media and didn’t have the time or expertise to do it himself. He knew the value of online visibility but felt overwhelmed trying to manage it all solo. He also wanted guidance and coaching to make the process feel natural—not forced.

• What We Did
We built a custom content strategy that aligned with his consulting brand and voice. Every month, we filmed, edited, and scheduled high-quality video and photo content so he could stay top-of-mind without lifting a finger. Along the way, we coached him through on-camera delivery and made sure every piece of content felt authentic.

• The Results
Michael saw tons of local engagement and inquiries coming straight from social media. He closed thousands of dollars in new business, working with teams that otherwise wouldn’t know he existed.

One of his clients—a credit union executive—was waiting at the airport when she came across one of his videos, visited his profile, and spent the next two hours watching his content. She reached out, booked a meeting, and her team’s been a solid client ever since.

534,000+

Views and Counting

900%

ROI in the First Year

200,000+

Content Interactions

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